Beazley
Role: Marketing & Multimedia Specialist, Bluewater Technologies
Overview
As part of the marketing team at Bluewater Technologies, I planned and produced short-form video content for Beazley, a global specialty insurance company. The project focused on capturing authentic moments and transforming them into engaging content that aligned with the client's brand while highlighting their presence and culture.
Working directly with the client and internal creative team, I helped translate marketing goals into content designed for digital and social media platforms.
My Contributions
Planned creative concepts for short-form video content
Coordinated on-site filming and production logistics
Captured video footage during production
Produced engaging social-first content aligned with the client's brand
Collaborated with stakeholders to ensure creative objectives were met
Outcome
The project demonstrated how strategic content can extend the impact of an in-person experience beyond the event itself. By combining thoughtful planning with engaging visual storytelling, the final deliverables helped showcase Beazley's brand through authentic, people-focused content.
Skills Demonstrated
Experiential Marketing • Content Production • Client Collaboration • Short-Form Video • Brand Storytelling • Marketing Strategy
Completed as part of my role with Bluewater Technologies.
MADELINE IN MOTION
MADELINE IN MOTION